Filming and Editing

we have filmed the kitchen scene for advert number 2!.. We did this is Heathers kitchen. We got lots of material so that we can have a play around and edit. We got all the shots which we planned to do.

We have also editied all of this. We have too much material so out aim for next lesson is to try and cut it down as much as we can so that we have time to put in the bit about the women being at the 'Doodle Noodle addiciton club'. On the macs we speeded up the mojirty of the shots a little to give the scene of urgency, and this worked quite welll.

Plan For TV Sponership

as the main theme throuhgout out adverts is humour, we decided to go down this route too... a Tv sponsership is sorter than a normal advert, usually between 20-30 seconds long.

We have looked at a few exisiting one son youtube such as:
Harveys sponersing coronation street
Talk Talk sponsering Big Brother

These adverts do not always have a meaning, but do link in some way. The aim is obviously to promote thier product, but not in the same way the actual advert would. For ours, we have decided to have three dancers doing a session holding the Doodle snack. It is going to be light hearted and funny, but avdertising the product and also spondering somthing els.

I Hate

how poor Lutterworth is with camera and Mac's. How do you they expect three classes of 20 students to all meet the same dealine with 9 poor excuse for camera and 3 Mac's... Absolutely ridiuculous. The prices they charge in the canteen these days is surely enough to buy a brand new media studio.!


Me and Heather wanted to book a camera for filming this weekend. "sorry but there all taken up"

Filming

Looking at other people's blogs, we've realised that we need to get our skates on. We have decided to film on thursday during Mrs Hammonds lesson. I am going to ask my mum if i can use her pre school to film in as we need quite a big space. We will also use my kitchen for the 'temptation' scene. Eve had a good idea to film some of the first advert as well on thursday. The car park scene. This will be useful for us as it will kill two birds with one stone.

Ancilary Task

Eve and I haven't been very organised lately so we have got together and discussed one of our ancilary tasks. The radio advert. We have a free lesson Monday so we will book out a camera and get down to buisness.

This Thursday

we have booked out a camera and will be doing some filming of some description.. i will eb checking if we can film in the resturant, but if not we are either going to begin out second advert or one of our ancillary taskts...

not that long untill the dealine, we need to get our skates on

This Thursday

we have booked out a camera and will be doing some filming of some description.. i will eb checking if we can film in the resturant, but if not we are either going to begin out second advert or one of our ancillary taskts...

not that long untill the dealine, we need to get our skates on

Music For Second Advert

We want quick upbeat music to match the advert and give a sense of urgency.

I found the track we are going to use of www.Jamando.co.uk which is a copy write free website. It is a jazz track, but i really like the begining and think it will go well, i will see what Heather thinks about it.

It is Italian, the name of it is Pasteque by Suerte.

Filming

As we realised we can't use material we filmed the other sunday we really need to get together and film again pronto! I need to liase with eve to see when the restaurant is free again. We also need to start thinking about our ancillary tasks as the due date is near.

What is a meme?

Meme

View more presentations from hlj123.

We Can't

... use the material we filmed last Sunday, because we uploaded to have a look what it looked like on the macs and realised the lighting was too dull and had an ornagey tone. This is because we filmed when it was dark outside and depended on indoor lighting.

We wil film again but during the day

At least we had a go and had a chance to pracitise and see what shots work.

Collective Identity

To what extent do these adverts conform to or subvert traditional gender roles?To what extent do they conform to or subvert traditional gender roles?
Consider textual details (mise en scene, music, voice over etc) in your analysis.




This advert conforms to the tradtional gender role for boys. The voice over of the advert is a teenage male which reflects the target audience or close to the age range. The diolouge consitics of words such as 'cool' which is more relevent to boys and used more in thier vocabulary. The mise on scene has a green wash throughout which is a sterotypical masculine colour. The mise on scence also has technical gadgets which are targeted at males. The editing is fast paces to add to the advert seeming dramatic. The background music consists of a upbeat rhymthm with wooshing sounds which anchor to the flying cards, and also sounds of beeping sounds which links to the gadgets on screen. This advert would not attract the younger female audience in any way as everything is targeted to the male gender.



As you can clearly see from the very beginning of this advert it has targeted young girls as the background is pink and the backing vocals are 'I love ponies'. We immidiately know that the age range is less than 13 years old as young girls like ponies. The camera angles and editing is fast paced, this i feel is to make the ponies seem more exciting and the voice over is a woman enthusiastically commentating what the horses can do. eg 'And now a fresh apple, WOW'. Clearly this advert is stereotyping young girls as the there wouldn't be any pink colour and there is a woman voice over.

Not Been Able To Edit Yet

Not had a lesson or any free time to upload and have a look at what we have done so far... think it will be tuesday next week when we are given the time to do so.



++++ On a plus note, i think our blog is begining to look really good now, obviously one of the best :)

More Pulp Fiction..

Tatrantino uses referances to other films to add to the postmodern theme. This relies on the contexual understanding of the audience however, as they may not been understood if not watched. This picture shows link between two films because of
Mia's classic 'bobbed' haircut styled after Louise Brooks in Pandora's Box (1928 G.W. Pabst)



Reference to Marilyn Monroe's skirt flying up over a subway grating in The Seven Year Itch (1955 Billy Wilder)





When Butch considers saves Marcellus he takes great consideration in choosing a weapon. If this wasn't aimed to be postmodern the more realistic thing to do would be to grab the nearest thing to him. These weapons all have interlinks with other films:
Hammer — The Toolbox Murders (1978)
Baseball bat—Walking Tall (1973)
Chainsaw — The Texas Chainsaw Massacre (1974)

'Pulp Fiction'

In the past couple of Mr Fords lessons we have been looking at the film 'Pulp Fiction' directed by Quentin Tarantino. 'Pulp Fiction' is basically about four hitmen who link into one another in four tales of violence. The criticism for this film has been that becuase the film makes so many intertextual refrences is so sly and knowing that it doesn't seem 'real' it feels/looks like a construction. The question we got asked was, does this make it more postmodern? I feel it does for example, in the real world, if somone were to have an overdose like Mia Wallace did in the film, shooting an adrenaline injection through the breast plate would not work as the breast plate is too strong to take it so obviously this was done for dramatic effect. Wheras the storylines Tatrantino and Avary used such as rape, this is realistic. I enjoyed the film and enjoyed the structure of it as there were many flashbacks, such as the begining was at the end.

Answer To Music Problem

I have spoken to Mr. Ford, & We cannot use normal use for the resturant scene. We need to get searching on non-copywrited sites for somthing we feel apporopirate for when we begin to edit what we have started to film yet.

First Filming Report

Tongith we did our first lot of filming! It went well and we did lots of different angels and filmed alot of material so that we can see how it looks and pick and choose what looks best..

It took us a while to get started because we had the giggles, but once we got over that we worked well together. We did have one problem and that was the music! We filmed a bit with the music in the background & then realised it wouldnt have the same continuity throughout with stopping and starting so dicided to film in silence and then edit the sound in.

Eve & Heather x

DURRRR!

obviously something would have to go wrong..

well not exactly, but we forgot to get a film for the camera from school. But Sarah Humphrey (the living legend) has a spair one, so guess i will be driving to Lutterworth tomorrow to pick it up. Also Jack & Simon are now helpin with our filming as Ash has work, so will be picking them up too.

Packaging Maybe?

Obviously we have to create our own brand and packaging to go with the product. We are going to use an exisitng container and make our own logo and packaging. I had a go on paint at creating one.. (i'm not the most creative person in the world but did have a go). I used squiggely lines to conote the idea of the 'Doodle'. It is fairly simple, but im guessing we arn't excpected to do somthing amazing and wont be getting marked on this. I will print it out and see how it looks stuck onto a container.

I think Heather might have alredy had a go at one, but there is no harm in us both having a go and deciding which one to use :)

'Doodle Noodle's'

As we are filming tomorrow, I bought a Pot Noodle but customised it to make it our own. I simply used word to create the packaging for 'Doodle Noodles'. It is quite tempting not to eat it!

Where To Be:

Because the people in out advert havn't ever been to the resturant where we are filming i have found a map so they know what street ect .. xxx

Filming

We are planning to start filming on Sunday as Eve mentioned earler in the post. Realistically, we are looking to get the whole of the first advert filmed as the advert is going to be 30 seconds long so it shouldn't be a problem. I will make sure the cast know of our plans. All we really need to do for now is make sure we have all the equipment we need!

Music - First Advert

ignoring the problem i have had a listen to a few exisitng records we have at work.
We need calm, background music so the audience is not nessicerly even aware of which song but adds atmosphere to the scene. I have come up with here is an example..

Music Problem?

obviously for the first advert we need to set the scene of a restuarant and our main focus isnt music however this does need to be considerd. I dont know the situation about usuing copywrite music but surely it shoudlnt be a major issue like other people as the focus isnt on the music and is on the dialect of the people.

This will also be impossible to play non copywrite music as i cannot play anyother music through the speakers at work other than what is the system.

I hope this dosn't cause too much of an issue.. i will email a teacher to check.

Sorry x

you can tell its half term from lack of posts... i apologise for my lazyness the past few days but will crack on with more research! also filming on sunday :D xx

Filming Preperations

This lesson I made sure I booked out a camera in advance so we know for sure that we can start filming in our half term as we were unable to film last Sunday. So all we have to do is rememeber to collect it on Friday!
We also need to write out a schedule of days Eve, Sadie, Ash and I are free so let us know please!

Ditching Web Pop Ups

Today we were thinking more about our ancilary tasks. After spending a long time searching the internet for examples of web pop ups, we came to the conclusion that this is the task we do not want to persue. Our reasons for this are all modern computors have anti-virus which block forms of pop ups, and without examples it would be hard to make a sucessful one. We feel web pop ups to advertise products are abit out dated.

At least we can rule this one out and concentrate on the other two.

What Is A Web Pop Up?

Wikipedia Definition

Pop-up ads or pop-ups are a form of online advertising on the World Wide Web intended to attract web traffic or capture email addresses. It works when certain web sites open a new web browser window to display advertisements. The pop-up window containing an advertisement is usually generated by JavaScript, but can be generated by other means as well.

A variation on the pop-up window is the pop-under advertisement, which opens a new browser window hidden under the active window. Pop-unders do not interrupt the user immediately and are not seen until the covering window is closed, making it more difficult to determine which web site opened them.

Thinking About Ancilary Tasks

Although we could not film this Sunday this means we have more time for planning and time to think about our ancilary tasks..

We have the option of two out of the three

- Radio Advertisment
- Web Pop Up
- TV sponsership sequence

We have decided to do abit of research into all three before deciding which ones would be best for us and then researching and developing them two further.

Unable To Film

As you know we did arrange to be filming today, but unfortunatly it had to be cancelled because Sadie was very ill and was unable to come film with us which is a bit of a let down.. However, we will 100% be filming sometime in the week when we are all free (Let me know dates when you are) or at the weekend. We also have half term to crack on and hopefully get alot of material.