Audience Lesson

In a recent lesson, we learn about target audience. We have considered this for our product and advertisments, however this is looking at it in greater detail.


There are different catogries in todays population (to do with income), These are not nessicerly always correct but usualy are about right:
CA -profesional, high earning people
CB -Middle managment, bank managers
CC -Jounier managment, shop manager
CC2-skilled manual people, carpenter
CD -semi skilled or un skilled, cleaner
CE -unemployed, students

For 'Doodle Noodles' we could narrow otu target audience into the social group CC2, CD, or CE. The reason being for this is the product we are promoting will be a reasonable cheap noodle snack which high earner may not choose eat, wheras lower budgeted people in societ as manual labourers, and students may choose because of costing and convience. Our product may appeal to people in each socail catergie, and we do not want to rule these people out.


We also learnt about the demographic and geographic profile of our audiance, this dicibes where your target market is likely to be from and what there life style may be like. for our product it is hard to pin point where our audience could be located.


We have took these things into concideration for when we film, in order to make sure we do reach out to the audience in which we aim to target.